WLIK:

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Programming

Schedule

Day Time Program
Sunday12Midnght – 6:30amThe Smokies Oldies Music
Sunday6:30am – 7:00amOPEN
Sunday7:00am – 7:30amVictory Broadcast with Brother Sherman Ball
Sunday7:30am – 8:00amStanding for Jesus with Reverend Adam Wilson
Sunday8:00am – 8:30amHilltop Baptist Church with Brother Cody Valentine
Sunday8:30am – 9:00amOld Time Gospel Hour with Faye Haney and Rita Fine
Sunday9:00am – 9:30amBroadcasting for Jesus from Stokely’s Chapel Baptist Church
Sunday9:30am – 10:00amSunday School with Brother Cory Smith from Hilltop Baptist Church
Sunday10:00am – 11:00amLive Morning Broadcast from Bridgeport Freewill Baptist Church
Sunday11:00am – 12:00pmLive Morning Broadcast fro West End Baptist Church
Sunday12:00pm – 1:00pmMorning Worship Service from Webb Baptist Church
Sunday1:00pm – 2:00pmOPEN
Sunday2:00pm – 2:30pmOPEN
Sunday2:30pm – 3:00pmBack to the Cross with Evangelist Roger Campbell
Sunday3:00pm – 3:15pmWord’s of Life from Grassy Fork Church of God
Sunday3:15pm – 3:30pmJesus is the Way with Josh Stapleton and Brethren
Sunday3:30pm – 4:00pmOPEN
Sunday4:00pm – 4:30pmLiving by Faith Broadcast with Reverend Roger Phillips
Sunday4:30pm – 5:00pmBarnes Valley Missionary Baptist Church with Reverend Rex Norton
Sunday5:00pm – 5:30pmBack to the Truth and Holiness Broadcast with Evangelist Jerry Cardwell
Sunday5:30pm – 6:00pmSunday with Brother Scott Dean from White Horse Baptist Church Greenville SC
Sunday6:00pm – 7:00pmLive Evening Services from Calvary Baptist Church with Pastor Jeff Ledbetter
Sunday7:00pm – 8:00pmOPEN
Sunday8:00pm – 8:30pmTennessee Matters
Sunday8:30pm – 12MidnightThe Smokies Oldies Music
Day Time Program
Monday12 Midnight – 9amThe Smokies Oldies music
Monday6:30am – 6:45amLocal News – Wilton Springs Hardware and Dandridge Hardware
Monday6:45am – 7:00amSwap & Shop - Shane Farley with Stinnett Auto
Monday7:30am – 7:45amLocal News - Modern Woodmen
Monday8:30am – 8:45amLocal News
Monday8:53am – 9:00amObituaries - Manes Funeral Home
Monday9:00am – 9:30amOPEN
Monday9:30am – 9:45amCalvary Hour with Pastor Jeff Ledbetter
Monday9:45am – 10:00amOPEN
Monday10:00am – 10:30amJesus Loves Me with Chris Baum
Monday11:35am - 11:50amSwap & Shop - Newport Bargain Barn
Monday12:04pm – 12:15pmLocal News
Monday4:04pm – 4:15pmLocal News
Monday4:45pm – 4:55pmObituaries - Costner Maloy and Brown Funeral Home
Monday5:04pm – 5:15pmLocal News
Monday12:15pm – 12 MidnightThe Smokies Oldies Music
Tuesday12 Midnight – 9amThe Smokies Oldies music
Tuesday6:30am – 6:45amLocal News – Wilton Springs Hardware and Dandridge Hardware
Tuesday6:45am – 7:00amSwap & Shop - Backwood Bargains
Tuesday7:30am – 7:45amLocal News
Tuesday8:30am – 8:45amLocal News
Tuesday8:53am – 9:00amObituaries - Costner Maloy and Brown Funeral Home
Tuesday9:00am – 9:15amFood for the Soul with the Glafenhein family
Tuesday9:15am – 9:30amOPEN
Tuesday9:30am – 10:00amBethel Baptist Church with Pastor Chad Webb
Tuesday10:00am – 10:30amSongs for the Soul with the Glafenhein Family
Tuesday11:35am - 11:50amSwap & Shop - Newport Bargain Barn
Tuesday12:04pm – 12:15pmLocal News
Tuesday4:04pm – 4:15pmLocal News
Tuesday4:45pm – 4:55pmObituaries - Manes Funeral Home
Tuesday5:04pm – 5:15pmLocal News
Tuesday12:15pm – 12 MidnightThe Smokies Oldies Music
Wednesday12 Midnight – 9amThe Smokies Oldies music
Wednesday6:30am – 6:45amLocal News – Wilton Springs Hardware and Dandridge Hardware
Wednesday6:45am – 7:00amSwap & Shop - OPEN
Wednesday7:30am – 7:45amLocal News
Wednesday7:45am – 7:45amBirthday Club - Milanos Pizza, Victory Lanes Bowling Alley, and Bryant Town Donuts
Wednesday8:30am – 8:45amLocal News
Wednesday8:53am – 9:00amObituaries - Manes Funeral Home
Wednesday9:00am – 9:15amFood for the Soul with the Glafenhein family
Wednesday9:15am – 9:30amOPEN
Wednesday9:30am – 9:45amCalvery Hour with Pastor Jeff Ledbetter
Wednesday9:45am -10:00amOPEN
Wednesday10:00am – 10:30amWorking on a Building with Dave Cantrell
Wednesday11:35am - 11:50amSwap & Shop - Maple Ridge Place
Wednesday12:04pm – 12:15pmLocal News
Wednesday4:04pm – 4:15pmLocal News
Wednesday4:45pm – 4:55pmObituaries - Costner Maloy and Brown Funeral Home
Wednesday5:04pm – 5:15pmLocal News
Wednesday12:15pm – 12 MidnightThe Smokies Oldies Music
Thursday12 Midnight – 9amThe Smokies Oldies music
Thursday6:30am – 6:45amLocal News – Wilton Springs Hardware and Dandridge Hardware
Thursday6:45am – 7:00amSwap & Shop - OPEN
Thursday7:30am – 7:45amLocal News
Thursday8:30am – 8:45amLocal News
Thursday8:53am – 9:00amObituaries - Costner Maloy and Brown Funeral Home
Thursday9:00am – 9:15amFood for the Soul with the Glafenhein family
Thursday9:15am – 9:30amOPEN
Thursday9:30am – 10:00amDutch Bottoms Baptist Church with Pastor Michael Strange
Thursday10:00am – 10:30amThrough the Fire with Brian Sutton
Thursday11:35am - 11:50amSwap & Shop - Newport Bargain Barn
Thursday12:04pm – 12:15pmLocal News
Thursday4:04pm – 4:15pmLocal News
Thursday4:45pm – 4:55pmObituaries - Manes Funeral Home
Thursday5:04pm – 5:15pmLocal News
Thursday12:15pm – 12 MidnightThe Smokies Oldies Music
Friday12Midnight – 9amThe Smokies Oldies music
Friday6:30am – 6:45amLocal News – Wilton Springs Hardware and Dandridge Hardware
Friday6:45am – 7:00amSwap & Shop - D&H Appliance
Friday7:30am – 7:45amLocal News - Modern Woodmen
Friday8:30am – 8:45amLocal News
Friday8:53am – 9:00amObituaries - Manes Funeral Home
Friday9:00am – 9:30amHow God Works in Your Life with Pastor Joe Green Long Creek Christian Church
Friday9:30am – 9:45amCalvery Hour with Pastor Jeff Ledbetter
Friday9:45am – 10:00amOPEN
Friday10:00am – 10:30amIn the Name of Jesus Christ with Brother John Brown
Friday12:04pm – 12:15pmLocal News
Friday12:15pm – 12 MidnightThe Smokies Oldies Music
Friday4:04pm – 4:15pmLocal News
Friday4:45pm – 4:55pmObituaries - Costner Maloy and Brown Funeral Home
Friday5:04pm – 5:15pmLocal News
Day Time Program
Saturday12Midnight – 8:00amThe Smokies Oldies Music
Saturday8:00am – 8:15amSwap & Shop - Po Boys
Saturday8:15am – 8:30amOPEN
Saturday8:30am – 9:00amThrough the Bible with Les Feldick
Saturday9:00am – 9:30amAntioch Baptist Church with Pastor Milburn Shelton
Saturday9:30am – 10:00amNew Beginning Church with Pastor Gary Ball
Saturday10:00am – 12MidnightThe Smokie Oldies Music

Station Information

Coverage

WLIK’s 5000 watt daytime signal covers Cocke County and surrounding counties in East Tennessee and Western North Carolina including: Hamblen, Greene, Sevier, Jefferson, Grainger, Hawkins, Madison, Haywood and Swain. WLIK covers Cocke County on 97.9 FM. WLIK is licensed to Newport, Tennessee. 

View Coverage Map

PROGRAMMING

WLIK programming is designed to serve the entire family as well as the diverse groups of our community.  Our primary music format is pop oldies with emphasis on the ‘50s, ‘60s and ‘70s and we just recently added some ‘80s and early ‘90s.  We feature CBS news at the top of the hour. We also feature state news from the Tennessee Radio Network at the bottom of the hour.  Brian Evans presents the local news at 6:33, 7:33 and 8:33 a.m. and 12:04, 4:04 and 5:04 p.m. in a clear and concise manner. WLIK also features a strong sports lineup.

University of Tennessee Football
University of Tennessee Basketball
Lady Vols Basketball (Select Schedule)
Cocke County High School Football
Cocke County High School Basketball
Cocke County High School Baseball/Softball
Cosby High School Football
Cosby High School Basketball

There are also sports reports from TRN and several related shows to UT sports.

WLIK has several religious ministries that have outreach broadcast weekdays, Saturday and all day Sunday.

Our most popular show is “Swap & Shop”. People are invited to buy, swap, sell or trade items that are not part of their stock and trade. It is on the air at 6:45 and 11:33 a.m.  

Besides the local news we feature “Bulletin Boards” that run twice an hour. People are invited to post their announcements for school, churches, civic organizations or governmental entities free of charge.  

Advertising

WLIK has been the power voice of East Tennessee and Western North Carolina advertisers since 1954. WLIK has the resources and capabilities to plan and strategize a successful advertising campaign from the smallest advertiser to the large extensive campaign. WLIK has rates and packages to accommodate each one. We offer commercial announcements, sports packages, weather sponsorship, newscasts (both local and CBS) and many special event opportunities. WLIK wants to be your primary advertising source. Contact: Angela Wilkerson or Kelly Lunceford at 423-623-3095 for more information.

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WLIK

  • Frequency – 1270 AM and 97.9 FM
  • Power – 5000 day - 500 DA night
  • Address – 640 West Hwy. 25/70
  • Telephone voice – 423-623-3095
  • E-mail – wlik@wlik.net
  • Website – wlik.net
  • Slogan – “The Smokies Oldies”
  • Awards – WLIK is Newport Plain Talk’s “Favorite Local Radio Station”

Ownership

WLIK – AM – 1270 and 97.9 FM is owned by WLIK, Inc., a family owned business since 1954. Dwight Wilkerson is principal stockholder.

WLIK History

The radio industry was just a babe compared to other media such as magazines and newspapers. It was in 1954, hardly 30 years old as an industry, when a Lenoir City lumberman, Arthur Wilkerson requested a grant from the Federal Communications Commission to build a radio station in Newport and Cocke County. Radio was still regarded as a novelty by many people. Something that was an interesting sideline to another business. Wilkerson was one of the early pioneers of radio in East Tennessee. WLIK was his third radio venture after putting WLIL on the air in Lenoir City, his hometown and WAEW in Crossville. WLIK began broadcasting in April 1954 and the first announcer “on the air” was Ray Shirley, a local Church of Christ preacher. WLIK is unique in that radio is a volatile and changing industry and WLIK has been under the same ownership since its inception in 1954 and has had only two managers. First, the late Ira Crisp from 1954 through 1962 and Dwight Wilkerson from 1963 to the present. Angie Wilkerson, third generation, joined the business in 2000. WLIK began broadcasting as a 1000 watt radio station. It suffered the misfortune of a fire in 1958 and shortly thereafter went to 5,000 watts. With the advent of television in the ’50’s, many predicted the demise of radio, but the industry as a whole endured and the people of Cocke County supported their new radio station. New technology of the ’60’s brought new life to radio. WLIK felt the need to offer added services. In 1968, WLIK moved its transmitter site to Rock City and began full time operations. With the full time facilities, WLIK has been able to offer live coverage of high school sports, University of Tennessee Sports, election returns and other services in addition to the regular fare of music, entertainment and news. In 2016 WLIK was granted a license to start broadcasting on FM at 97.9. This has been a big boost for all of Cocke County. WLIK’s offices and studios are still located, with it’s imposing tower, on the hill at the intersection of the Knoxville and Morristown highways, which was originally purchased from George Sweeten. WLIK presently operates full time with a daytime power of 5000 watts at 1270 kilohertz and 97.9 FM. WLIK has four full time employees and two part time employee. WLIK reflects the growth, progress and strength of Newport and Cocke County and is proud to be able to build on that heritage and work with all segments of our community. WLIK is celebrating 70 years on the air in 2024.

Contact

  • 423-623-3095

  • 423-623-3096

  • wlik@wlik.net